Retailers Shift Focus to Gen X, Gen Y

October 1st, 2009 | Posted in Financial Advicer

There’s a generational shift going on in retail, and many merchants will stop focusing on Baby Boomers as we emerge from the recession. Instead, they will be going after the less affluent and harder-to-market-to members of Generation X and Generation Y.

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2010-03-19 16:05